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We're a design, technology and ideation company focused on the future, always trying to go one step further. Baby steps, quantum leaps... it doesn't matter.
We strive to design and develop products, strategies and solutions that motivate a game-change in any industry.
A product with no purpose is not a product at all. We want to help people improve their lives. We want to help our planet. We want to make it count.
If we don't have fun doing it, we'll probably won't put our heart in it. As simple as that.
Coca-Cola FM is the first regional network of social radio by Coca-Cola, broadcasting music, exclusive events and original radio shows 24/7 and 365 days a year, looking to co-create the future of radio with thousands of teens, giving a voice to their interests, emotions and happiness moments. Operating in 13 markets across Latin America, Coca-Cola FM is an owned media property delivering premium interactive radio contents and changing the way teens communicate with each other.
We ideated and developed this application for Coca-Cola with the goal of improving its social presence between teens. This resulted in +345% user interactions, +225% brand exposure minutes to listeners and -72% churn rate.
XIV Amauta Silver (2013).
DMA International ECHO Awards Silver (2014).
Pacific Mobile Innovation Workshop Shangai (2013).
Generative Thinking is a development framework designed to facilitate the implementation of a broad spectrum of solutions based on AI algorithms.
Based on our findings and experience while working on Sports Collectibles, we created this framework to expand the fields of action to Health, Financials and Security, among others. We are currently working on these medical diagnosis applications:
Automatic classification of lesions from images, such as melanomas, nevi, keratosis, basaliomas, hemangioma, etc.
Through image analysis, we are able to provide early detection of tumors, identifying patterns that match with their profiles.
We are working with CEMIC (Center for Medical Education and Clinical Research in Argentina) on analyzing one of the world’s largest genetics database in order to delve into aspects that are too complex for humans to understand.
Kernel is a mycoprotein with high nutritional value, that works as a substitute of meat and other animal-derived products.
It has a neutral taste and smell, so it can be used to create food replacements or add it to any kind of preparations.
Kernel has a high biological value and it contains all nine essential amino acids, so it can be considered a first class protein.
Moreover, it has almost no negative environmental impact: 88% less carbon footprint and 99% less water footprint than meat.
Besides commercializing the product itself, we are working on a decentralized production system, where families can produce their own Kernel in a household appliance, with a business model similar to Nespresso coffee pods.
Marketh is the next generation of blockchain platforms that focuses on developing dApps. It runs on the Marketh Engine that enables non-technical users to easily develop Smart Contracts.
Based on our engine technology, the Marketh dApp Store aims to create a wide array of enterprise-level dApps.
Instead of hosting a broad range of unrelated services on a single platform, Marketh dApps Store will be powered by a single unifying cryptocurrency: the "Marketh Coin” (MET).
Marketh also includes a wallet, where users will be able to manage their crypto-actives and spend them in the dApps Store.
